The shift to digital has definitely made an impact on how customers interact with a business. One thing is for sure though, retail graphics still play a large role in making your business attractive and memorable.
In fact, retail graphics can not only help generate more foot traffic to your business, but it can also increase customer loyalty. That means more repeat business and more referral business.
• Interior / Exterior Wall Graphics
• Storefront Windows and Signage
• Wayfinding Signs and Prints
• Creative Promotional Branding
WHAT ARE THE BENEFITS OF RETAIL GRAPHICS?
There are several benefits to using retail graphics. Because they are one of the first things a potential customer sees when they first notice your business, well-designed retail graphics can provide a major boost to your business.
Here are just a few of the benefits of storefront window graphics:
Help your business stand out from the competition.
Communicate your brand message and increase brand awareness.
Promote sales, events, and special offers.
Create a sense of urgency and encourage impulse buys.
Turn your store into a destination.
STOREFRONT WINDOW GRAPHICS DESIGN
The design of your storefront window graphics is important because it will determine how effective they are at achieving your goals.
Here are a few things to keep in mind when designing your retail graphics:
Keep it simple. Don’t try to cram too much information into your graphics.
Use high-quality images. blurry or low-resolution images will reflect poorly on your business.
Make sure the graphics are readable from a distance.
Use colors that compliment your brand and make the text easy to read.
At DPI Creative, we will help design and print all of your storefront window graphics. We use the highest quality materials to ensure your graphics stand out and our design team has all the experience needed to make sure you get the most out of every graphic you put in your business.
STOREFRONT WINDOW GRAPHICS INSTALLATION
Once you have designed your storefront window graphics, it’s time to install them. The installation process will vary depending on the type of graphic you’re using and the surface you’re applying it to.
We have vast storefront window graphics installation experience, including on a variety of surfaces, although glass windows are the most popular choice for most businesses.
RETAIL WALL MURALS
Another option you might want to consider is having a full retail wall mural installed. Whereas storefront window graphics are great for conveying specific information or for getting your brand front and center, retail wall murals can take your branding to the next level, just like commercial vehicle wrapping can. They can make a true statement in your business that will leave an impression on every customer that walks through the door.
Whether it is a full fledged piece of art, a collection of sayings, a visual history of the business or just a fully branded wall, retail murals are definitely a good option for many businesses looking to make a statement.
In the end, storefront window graphics and retail graphics in general are a great way to get your brand front and center. These graphics can help get people in the door and they can also leave a lasting impression that will keep them coming back. Best of all, when you use DPI Creative, you are getting the best of both worlds: storefront window graphic design and storefront window graphic installation.